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Bad Economy? Word of Mouth!

BadEconomy > fix > gosub=WordOfMouth.  (geeks in the audience can laugh at will) There’s nothing like a personal recommendation. After all, you’d take your BFF’s recommendation over an impersonal ad, wouldn’t you?

If your business is running a tight marketing ship this year and your team is scrambling for marketshare, you’ll want to pay attention to “The Buzz Canuck” – a canny word of mouth supporter, I met on SWOM – Society for Word Of Mouth. Especially if you, like many of my clients, are a solo entrepreneur, or your larger company is downsizing its marketing budget (as many are) – you can still leverage the Law of Attraction by Word Of Mouth to build your outreach, visibility an market share. What do you want others to be saying about you? As Buzz explains below, know WHY moreover, WOM is important as a marketing, relationship and just plain good business strategy:

This entry was posted on Monday, January 5th, 2009 at 1:22 pm and is filed under Business, Classes & Programs, Coaching 4 Leaders, Communication, Community, Confluences, Current Affairs, Entrepreneurship, Executives, Fun, Life Hacks, Networking, Tips 4 Making Do. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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